The Crave Collective is a curated selection of custom luxury interior design brands catering exclusively to the trade, led by industry veteran and design aficionado Cannon Schaub. With an unwavering commitment to quality design for the home, The Crave Collective collaborates with leading firms, nurtures emerging lines, and strategically expands market share for heritage workshops.
At the heart of The Crave Collective is Cannon's passion for interior design and her discerning design eye, which is evident in the diverse roster of brands. From established and conservative to innovative and youthful, the collective encompasses multiple disciplines, including textiles, rugs, Verre églomisé , and wall coverings.
Cannon's design sensibility was honed during her influential role in the early '90s clubland scene, where she emerged as a leading figure from LA to New York. Today, she remains an icon of that era, channeling her eye for curation into The Crave Collective's work with clients, ensuring the perfect mix for every taste.
Before founding The Crave Collective, Cannon Schaub held various creative roles. She worked alongside Kevyn Aucoin in the early years of his artist agency and spent a decade at Holly Hunt New York. Her experience includes stints with KA Design Group, Knoll Luxe, and Stephens Design Group.
The Crave Collective proudly represents distinguished brands such as Dougall Paulson, MJ Atelier, La Manufacture Cogolin, and Tatiz. Together, they form a collective that exemplifies Cannon's commitment to excellence and her ability to blend the timeless with the avant-garde in the world of luxury interior design.